News

40 Years of Sugar: From Kapil Dev’s Boost to a Bureaucrat’s Defence of 24 Grams”

The Sugar Story India Never Got a Label For” Boost, Bournvita, and a Bureaucrat: 40 Years of the Same Sugar Story Smita Prakash asked India’s food safety chief a straightforward question on her podcast: why is a cereal marketed to…

Why BlackBerry Failed: A Lost Brands Story of Rise, Fall & Reinvention

Once a symbol of productivity and security, BlackBerry ruled the smartphone world before its dramatic fall. In this edition of Lost Brands, we explore why BlackBerry failed despite leading the market, how it missed the touchscreen revolution, and what strategic…

Reynolds: Ordinary Pen for Extraordinary People

For decades, the Reynolds pen has been a ubiquitous companion in India. From classrooms to workplaces, it's become a symbol of the "aam aadmi," the common man. Since the 1980s, Reynolds has adapted alongside India, offering reliable, affordable pens and…

Influencing a change: Navigating change management through influencer-led storytelling.

Discover how influencer-led storytelling can revolutionize change management. Learn strategies to identify influential change champions and empower teams to navigate challenges. Ready to unlock the transformative power of storytelling? Dive in now! #ChangeManagement #InfluencerStorytelling #OrganizationalTransformation

Corporate to Entrepreneurship : A Candid Conversation with Ashoo Sethi

Discover the transformative journey of Ashoo Sethi, an inspiring entrepreneur who transitioned from corporate executive to successful business leader. In this exclusive interview, Ashoo shares invaluable insights into entrepreneurship, innovation, and overcoming challenges. Learn from his career trajectory, motivation, and…

Confessions of a Month: Why March is Both Loved and Disliked

March. The month that ushers in spring (-ish) and throws the world of sales and marketing into a delightful frenzy (or perhaps a not-so-delightful frenzy, depending on who you ask). With looming end-of-quarter deadlines and the pressure to meet sales…

Top 10 Benefits of Attending the Microsoft Copilot Workshop: Transforming SMEs in India

Join the revolution in workflow management with Tata Tele Business Services (TTBS) and Microsoft’s launch of Copilot for Microsoft 365, an AI-powered tool designed to streamline business processes and unlock unprecedented productivity. Learn about the benefits, costs, and impact on…

Behind the Screens : The Inaugural IT Professionals Day

TTBS commemorates the 10th of January each year as a global celebration. This day is a tribute to the challenges overcome and the relentless efforts invested in technological advancements. The objective is to heighten worldwide awareness about the hard work…

The History of AI: A Timeline of Milestones

"The concept of artificial intelligence (AI) has long captivated the imagination of scientists, philosophers, and science fiction writers. But it wasn't until the mid-20th century that AI began to emerge as a serious field of study.This article will take you…